The ADE is the biggest international club festival in the world for the whole spectrum of electronic sub-genres with 350 special events over five days in 75 clubs and venues around the city. The festival features the very biggest DJ and artist names on the planet, as well as a selection of the best upcoming talent making Amsterdam one of the best and most inspiring clubbing cities in the world. Each year, the ADE attracts 200,000 festival visitors, including 40,000 tourists.
ADE Playground is a special and dance-related platform for promotional activities, interactive presentations, film screenings, exclusive shows, art, goodies and surprises at 20 locations, which aims to become the largest pop-up shop in the world! Festival- and conference visitors can take part in a range of special events at all kinds of creative hotspots dotted around the city. Roof top terraces, clothing shops, cinema's or even a container right in the middle of the town!
The event also offers a full program of daytime conferences, making the ADE the ultimate platform for critical dialogue and debate in the field of electronic music. The conferences include ADE Pro in the Felix Meritis and the Dylan Hotel, the Hard Dance Event (HDE) focusing on the harder styles in dance music, ADE Next for aspiring producers and musicians and ADE University for students who want to learn about the realities of working in the entertainment industry from experts and mentors.
ADE's conference activities also include the cutting-edge technology forum Music and Bits as well as the Tech Lounge start-up zone, both taking place in the De Balie. New this year is an association with Beamlab in Pakhuis de Zwijger on Wednesday, offering a dedicated conference featuring the very best audiovisual designers and live staging experts. All together they provide an extensive and all-embracing platform to do business, exchange knowledge and keep up to date on the latest developments and trends.